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My Business account Register on local directories related to your activity Google Core Web Vitals: the new SEO signals to be wary of Blog Google Core Web Vitals: the new SEO signals to be wary of Digital In its approach to making the browsing experience ever more relevant and pleasant for users, the giant Google says it will make changes to the search engine ranking by integrating user experience into its SEO criteria. These algorithm changes, originally planned for May, have been delayed until mid-June to give advertisers more time to master user experience concepts and prepare for this important update. Core Web Vitals will become an important ranking factor.
Thanks to the addition of two new performance indicators: Cumulative Layout Shift CLS and Largest wedding photo editing service Contentful Paint LCP . In this article, our SEO experts explain to you the benefits of these new performance indicators for maintaining your ranking, or even gaining positions. What are Core Web Vitals? Core Web Vitals, also called Essential Web Signals, are a set of measures that allow you to analyze and evaluate the proper UX functioning of a website. To assess the quality of the user experience, these signals mainly focus on three indicators: page loading speed, interactivity time and visual stability. LCP.
Largest Contentful Paint, or LCP, focuses on perceived loading speed, that is, the time it takes for a web page to display the first visible content. A good LCP should have a duration of less than . seconds to display the first elements of the page. Up to seconds , Google considers your page as moderately effective and to be optimized if you want to improve your position on the SERP. LCP of more than seconds is considered poor. A bad LCP can have negative consequences on your natural referencing.
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